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How to Create a Product that Customers Really Want

How to create a product or service that sells

Peter Laurie
Director, Junta & Mentor, River City Labs
About This Event

In this must-attend workshop, Peter will cover validation and personas (compared to market segmentation). The hard truth is that customers often don't know what they want or need or at least lack the vocabulary to tell you.

What you'll learn in this workshop is how to find out what customers actually want (rather than want the think they want - but actually don't) and how to create a solution that sells.

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LIVE EVENT LINK

July 14, 2020
2:00 pm
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